Topics covered include:
- Bird's journey through bankruptcy and its turnaround strategy
- Why "rides" are the ultimate health metric for shared mobility
- What went wrong with the early Bird playbook—and how Bird Canada did it differently
- The state of the Canadian micromobility market (and why Toronto is still scooter-less)
- Consolidation, regulation, and who wins the race for market share
- Hardware innovation, e-bike dominance, and what's next for Bird/Spin
- The real role of Uber, Lyft, and Waymo in the mobility ecosystem
- Is Bird still the "Kleenex" of micromobility?
Stewart shares hard-won lessons, future ambitions, and why Bird believes the best is yet to come.
Recorded live at Micromobility Europe 2025 - the premier event for light electric vehicles and future urban transportation.
Learn more at www.micromobility.io
Chapters
00:00 The Evolution of Bird and Spin
01:55 Key Metrics for Success04:56 Navigating Challenges and Opportunities
07:58 Market Dynamics in Canada and Beyond
10:46 The Future of Micro-Mobility
13:43 Hardware and Software Innovations
16:51 Regulatory Landscape and Its Impact
19:57 The Competitive Landscape
22:48 Advertising and New Revenue Streams
25:56 Future Growth and Expansion
28:52 The Role of E-Bikes in Micro-Mobility
31:44 Brand Value and Market Perception
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