From Berlin to Amsterdam to Brussels, the Micromobility Industries enters a powerful new chapter.

In this Welcome Keynote from Micromobility Europe 2025, James Gross, Co-Founder of Micromobility Industries, reflects on:

👉 The early days of the micromobility movement

👉 Why Brussels marks a major turning point

👉 The transition of Micromobility Industries to Mayten, led by Prabin Joel Jones

👉 Why data, future focused innovation, and rider smiles still define the soul of micromobility

This keynote is a candid look at how the industry was built, what it stands for today, and where it goes next. From winning the narrative with data to shaping the next frontier of small vehicles and urban mobility.