What Is Micromobility and Why Does it Matter (2023 Re-release)

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As we tick over from 2022 to 2023 we wanted to re-share our most popular episode from 2022.

Our recent Spotify Wrapped and general analytics we get from our podcast platform gave us a few really cool stats about the podcast. We’re in the top 5% of followed and shared podcasts shared globally, with listeners from 61 countries and the majority of you being new listeners who only found us in the last year.

Exciting times!

We're excited to rerelease what was our most listened to episode from 2022.  What is Micromobility and Why does it matter (2022 edition) that Horace and Oliver recorded at Micromobility Europe in June. We do these every so often as a recap of the thesis about why lightweight electric vehicles are interesting - cheap, best suited to the majority of trips that most people take and as vehicles, fast to evolve - and what micro therefore offers to the transport and decarbonisation conversation.

In this episode we discuss what we got right back in 2018 when we started this podcast, what we were hoping to see that is either starting to happen or now common place, and what we got wrong.


Specifically they tackle:

Where the insight for micromobility came from The core tenets of what it is Electric, lightweight, utility Why it matters including how the world is urbanising, how we need to radically reduce emissions per vehicle, how most trips are short trips and how small vehicles evolve faster than small vehicles etc. Why it is significant to transport systems in terms of enabling point to point transport in dense urban areas What we got wrong in the last four years

Right before we head off to this. we wanted to also suggest that you check out the Rider Choice awards. These are the Oscars of the micromobility world ahead of Micromobility World on the 19th of Jan. We’ve just shifted to the semi-final rounds for many of the categories, and we’re excited to see which brands are considered the most popular whether it’s your favourite scooter, ebike, shared service or more - with tens of thousands of votes already in, be sure to not miss out. Check it out at Micromobility.io.


Catch us on Twitter. Horace and Oliver are also active on their personal accounts and would love to hear from you.

Also, if you haven’t already, please be sure to check out our Rider Choice Awards - the Oscars of the micromobility world. Voting is open now ahead of Micromobility World on the 19th of January. We’re excited to see which brands are considered the most popular whether it’s your favourite scooter, ebike, shared service or more - with tens of thousands of votes already in, be sure to not miss out.

Catch us on Twitter @MicromobilityCo. Horace and Oliver are also active on their personal accounts and would love to hear from you.

Our Micromobility Newsletter is completely free, and you can subscribe to have it in your inbox every Tuesday and Thursday morning. And for those who want more, we offer Micromobility Pro membership that includes exclusive content and conference discounts, as well as live calls with Horace and team!

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